The Local SEO’s Guide to the Buy Local Phenomenon: A Competitive Advantage for Clients

Posted by MiriamEllis Photo credit: Michelle Shirley What if a single conversation with one of your small local business clients could spark activity that would lead to an increase in their YOY sales of more than 7%, as opposed to only 4% if you don’t have the conversation? What if this chat could triple the […]

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The Rules of Link Building – Whiteboard Friday

Posted by BritneyMuller Are you building links the right way? Or are you still subscribing to outdated practices? Britney Muller clarifies which link building tactics still matter and which are a waste of time (or downright harmful) in today’s episode of Whiteboard Friday. https://fast.wistia.net/embed/iframe/jhb2ut1to2?seo=false&videoFoam=truehttps://fast.wistia.net/assets/external/E-v1.js Click on the whiteboard image above to open a high-resolution version […]

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Your Red-Tape Toolkit: 7 Ways to Earn Trust and Get Your Search Work Implemented

Posted by HeatherPhysioc Tell me if this rings a bell. Are your search recommendations overlooked and misunderstood? Do you feel like you hit roadblocks at every turn? Are you worried that people don’t understand the value of your work? I had an eye-opening moment when my colleague David Mitchell, Chief Technology Officer at VML, said […]

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What Do SEOs Do When Google Removes Organic Search Traffic? – Whiteboard Friday

Posted by randfish We rely pretty heavily on Google, but some of their decisions of late have made doing SEO more difficult than it used to be. Which organic opportunities have been taken away, and what are some potential solutions? Rand covers a rather unsettling trend for SEO in this week’s Whiteboard Friday. https://fast.wistia.net/embed/iframe/maxkojsjuk?seo=false&videoFoam=true https://fast.wistia.net/assets/external/E-v1.js […]

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The Minimum Viable Knowledge You Need to Work with JavaScript & SEO Today

Posted by sergeystefoglo If your work involves SEO at some level, you’ve most likely been hearing more and more about JavaScript and the implications it has on crawling and indexing. Frankly, Googlebot struggles with it, and many websites utilize modern-day JavaScript to load in crucial content today. Because of this, we need to be equipped […]

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